How to Automate Gym Trial Bookings (Without Losing the Personal Touch)

Personal at Scale Every message in a LeadFlow sequence uses dynamic fields: - **{name}**: Their first name from the lead form - **{studio}**: Your studio's name - **{goal}**: Their fitness goal (from form custom question) - **{trainer}**: Assigned trainer name (if applicable) - **{class}**: Recommended class based on their interest A lead interested in weight loss gets a different message than one interested in group classes.

The Booking Flow 1. Lead clicks booking link in SMS/email 2. Sees your available trial slots (synced from Calendly/Mindbody) 3. Picks a time 4. Gets instant confirmation SMS + email with: - Date, time, location - What to wear/bring - Parking info - Trainer name 5. Gets a reminder SMS 24 hours before 6. Your staff gets notified immediately The lead booked a trial at 21:30 on a Sunday night. Your staff sees it Monday morning already on the calendar. No calls. No back-and-forth.

What About Walk-Ins? Automation handles the digital funnel. Walk-ins still get the front-desk experience. The two aren't mutually exclusive ��� they complement each other. In fact, studios with good automation report that their front desk staff has more time for in-person interactions because they're not chasing leads on the phone.

Setup Time: 7 Days Day 1-2: Connect your ad accounts and booking system Day 3-4: Configure message templates in your language Day 5-6: Test the full flow with your team Day 7: Go live After that, it runs 24/7. Your staff focuses on delivering great experiences to the members who walk through the door.